Train Smarter.
Race Faster.
Feel Better.

Flexible, ultra-efficient triathlon training built for busy athletes looking for better results.

Year-round training plan

With separate race builds for all triathlon distances and marathon events. Plans are customized by the athlete to align with goals, schedule, and constraints.

Integrated Strength Training

Strength training is fully integrated into the plan, with video-coached sessions designed to build durability, resilience, and long-term performance.

Integrated Live + On-Demand Coached Indoor Cycling

Be coached live, or on demand, by Head-Coach Matt Dixon and other Purple Patch Coaches. Works with any indoor trainer, including Peloton.

Premium TrainingPeaks account

Included at no extra cost. Plans are uploaded in two-week blocks.

30-minute kickoff coaching call

Start with clarity on goals, constraints, and priorities.

Optional 1-on-1 coaching calls

Available on demand for focused support and strategy. $50 / 30 minutes.

Athlete celebrating at the IRONMAN 70.3 Cairns finish line

Real human support — 24/7

Unlimited email access to the Purple Patch coaching team. No AI chatbot. Real coaches. Real answers. Including ongoing education through our private community Hub app.

A vibrant global athlete community

We coach athletes in 35 different countries. You can train with us from anywhere in the world.

Cancel anytime

No contracts. Stay because it's working.

So Much More Than a Triathlon Training Plan

Tri Squad athlete celebrating at an IRONMAN 70.3 finish line

Customized for You

World-Class Coaches and Training

Tri Squad athletes celebrating together after race day

Community and support

Training Built For Your Busy Life

Triathlon training is hard enough. We've simplified the process to make the juggling act easier – with a focus on giving you back more time and energy.

Athlete celebrating at the IRONMAN 70.3 Santa Cruz finish line

Purple Patch athlete running on a wooded trail

Athlete celebrating at an IRONMAN 70.3 Oregon finish line

Athlete cycling outdoors in Team Zoot kit

Purple Patch athlete on a triathlon bike

Athlete smiling after an open-water swim

Athlete high-fiving during an IRONMAN 70.3 run

Athlete celebrating with an IRONMAN 70.3 World Championship Taupo medal

Purple Patch athletes celebrating with finisher medals

Team USA athlete celebrating with a finisher medal

Athlete finishing with family at Outlaw Nottingham

Athlete celebrating with an IRONMAN Frankfurt medal

Athlete jumping under the Royal Windsor Triathlon finish banner

Not Your Father's Triathlon Training Plan

You don't need more hours of training. You need to get more out of each hour you train.

Tri Squad fixes what's broken in traditional triathlon training plans.

With Purple Patch, you will race feeling fit and fresh — not flat and fatigued. Tri Squad’s proven methodology helps you reach your athletic potential: one that doesn’t sacrifice your family, work, sleep, or sanity.

We designed Tri Squad to help time-starved triathletes integrate sport into life.

Tri Squad optimizes your triathlon training hours so you can thrive on race day and every other day.

Best of all: rather than a generic, one-size-fits-nobody plan, Tri Squad offers a customizable structure built on a proven methodology from Purple Patch founder and Head Coach, Matt Dixon.

It's supercharged with support from our expert coaches.

Stephanie Go

Doctor & Mom | Boston Marathon & IRONMAN World Championship qualifier

"If someone told me I had to train 20 hours a week to race an Ironman, I'd say this isn't the right project for me. But Purple Patch gave me a sustainable plan that fit into my life — and I'm achieving results I never thought possible."

Chris Hughes

EMS Analyst & Dad | IRONMAN 70.3 World Championship qualifier

"After almost a decade of injuries, burnout, and zero performance gains, I was ready to quit triathlon. But then I found Purple Patch, and it completely reframed my approach. Within a season, I was not only racing consistently — I was winning."

Kevin Steele

Director at Global Consulting Firm & Dad / IRONMAN World Championship Qualifier

"Balancing training, work, and life felt impossible — until I found the Purple Patch Tri Squad. The structure and support helped me stay consistent through challenging times, and I surprised myself by achieving a 53-minute Ironman PR. I'm proof that with the right guidance, you can thrive in both sport and life."

Matt Dixon

Founder and Head Coach

Matt Dixon

Purple Patch founder and world-class triathlon coach. Matt has led athletes to multiple IRONMAN World Championships.

View Bio

Nancy Clarke

Senior Coach

Nancy Clarke

Expert in female physiology and performance, Nancy helps athletes and executives thrive at every life stage.

View Bio

Will Turner

Senior Coach

Will Turner

A senior Purple Patch coach and co-leader of the Win Cycle program, Will brings unmatched experience in endurance and ultra-endurance.

View Bio

David Winton

Coach

David Winton

A USA Triathlon Level III Coach and former NCAA Head Coach with 16+ years of experience using performance science and personalized coaching for athletes at all levels.

View Bio